Articles

Practical AI for growing businesses

Short, plain-language notes on putting AI and software to work — from what we build for clients and for ourselves.

Using AI in a small business without an IT department
You don’t need a server room or a data scientist to get real value from AI. A practical path: one task, tools you already have, a one-page set of rules, and two weeks of measuring.

October 13, 2026 · 6 min read
What it takes to put an AI assistant on your website
Lessons from building Theo, the chat and voice assistant on this site: give it one job, ground it in your own content, make sure every conversation reaches your inbox, and test it like a skeptical customer.

October 13, 2026 · 6 min read

Not sure where to start?

A free consultation is usually enough to find the one or two places where AI would pay off first in your business — and the ones to skip.